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“This watch belonged to my father. My mum bought it for him for his 50th birthday. He wore it a lot, however he passed away when he was 59, I was only 9 at the time. We have kept it ever since he died and my mum wants me to keep it to pass onto my son”.
Yafit, London
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SECRETS OF JEWELLERY
By Benjamin Turgel & Ellis Thynne
An Aura describes an object, which in some sense has a life of its own. It signifies history and the history of the family, for example, a ring that has been passed down generations of a family, holds history. On the surface, the work looks like a commercial campaign that would be found in a ‘high-end’ fashion magazine, such as Vogue. Therefore, in relation to Aura, the point of using these items is in the context chosen and their precious value to people. Hiding poignant pieces, could be described as advertising. Therefore, the documentary photographer Martin Parr’s quote is extremely relevant to this project.
‘You have to disguise things as entertainment but still leave a message and some poignancy.’
Parr, M. 2011.
Designed by Benjamin Turgel and Ellis Thynne as an interdisciplinery collaboration showcasing a hybrid of photography and photoshop creating a high end, luxury jewellery lookbook.
